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Scott Lively President, PureLand America   January was World Carnivore Month (didn’t you know?), and Joe Rogan celebrated by going rogue on the all-animal diet: The Carnivore Diet. He ate nothing that wasn’t an animal product and drank only water or bone broth. For breakfast: six eggs or...

Scott Lively President, PureLand America   The Keto craze continues. Millions of Americans are dropping off the pounds with this low-to-no carb diet, and they don’t show signs of stopping. It’s hard to say how many have put themselves on the keto weight-loss plan, but Google can give...

Regenerative and Biodynamic Farming is the purest form of “everything old is new again.” It’s grandpa’s ways: Minimal tilling. Crop rotation. No or low pesticides. Cover crops. Livestock roving the land and nourishing the earth with dung. Practices the American livestock industry has become long...

Beef that is produced in Japan, Wagyu, is gaining mass popularity across the globe. Wagyu literally translates to Japanese cow. This high-grade beef is prized for it's rich, marbling texture and its buttery taste. Wagyu beef can cost up to $200 per pound and the cows...